Over 20 small and medium-scale entrepreneurs participated in a two-day programme here on Tuesday and Wednesday on empowering MSMEs through e-commerce.
Coimbatore District Small Industries Association and TANSTIA-FNF Service Centre conducted the event jointly to train local entrepreneurs in adopting digital, internet-based technologies to grow their business. The participants had a hands-on experience on subjects such as having a professional online presence, marketing their products on the internet and making use of social media to develop their business.
One such training was held in Chennai last month.