Sundaylite | Luxury

Can your footwear be vegan too?

Vrinda Jain   | Photo Credit: Special Arrangement

Nearly 30 pairs of footwear in her closet, but Vrinda Jain almost always reaches out for her trusty, nude pink pair of sandals that she has been wearing for a couple of months now.

“These are called Kayra,” she says, and she has one in black and maroon as well. “Perks of the job,” she adds, smiling.

Vrinda is a footwear designer who launched her brand White Saddle in March last year. “I wear a lot of my samples. So I have one of each,” she smiles. Her collection comprises only hand-crafted flat and open footwear as of now. As the brand grows, she plans to add closed shoes and heels as well. A range of casual bags is lined up for her Autumn Winter ’19 collection. “The designs differ with each collection but what is constant is the element of minimalism. The colour scheme is neutral, usually revolving around black, tan brown, nudes, dark green, shades of red and matte gold,” she says, adding, “Sometimes we try to play with the existing basic silhouette to give a hint of eccentricity.”

Collections from White Saddle

Collections from White Saddle   | Photo Credit: Special Arrangement

Like the simplified version of Kolhapuri chappals in unconventional hues of nude, olive green and matte gold. The other variations in basic styles include cross straps, sliders, X straps, T-straps with toe rings. Some even have metallic shades.

While in college, Vrinda noticed that a lot of her peers shopped from international brands such as Zara, Charles & Keith, Clarks and Steve Madden, at exorbitant prices, for non-leather material. “The irony is, India being one of the largest manufacturers of leather footwear in the world is not home to a lot of impactful leather footwear brands. I wanted to provide an ideal intersection of design, quality, and price to the consumers and that made me start White Saddle,” she says.

A footwear designed by White Saddle

A footwear designed by White Saddle   | Photo Credit: Special Arrangement

White Saddle uses leather entirely for its creations. “With the industry moving towards sustainability, a lot of people are consciously moving towards more sustainable materials. I intend to add a range of vegan leather such as cork leather for my 2020 collection,” informs Vrinda, whose first samples were made by local cobblers in Chennai. During the four year course at NIFT, she got in touch with numerous shoemakers who helped her with the initial manufacturing process.

“The design process for any fashion product begins with inspiration from fashion trends and colour forecasts. At White Saddle, we try to pick up the most basic and minimal elements from the forecast and incorporate those with our own theme,” says the 24-year-old, who also undertakes customised orders.

Vrinda’s creations are retailed through pop ups across cities and are available online at

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Printable version | Apr 15, 2021 1:51:07 AM |

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