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In the business of beauty

Dr. Sach Mohan and Dr. Sabika Karim’s thriving chain of cosmetic clinics in the U.K. makes them a force to reckon with in the industry

“When someone asks me what I do for a living, I say, ‘I make beautiful people more beautiful’,” says Dr. Sach Mohan. The cosmetic physician, who along with Dr. Sabika Karim, runs the popular Revere Clinics in the United Kingdom, finds that his work has an almost holistic effect on people. “It’s not just cosmetic. The effect of what we do on the outside has a huge influence on what they feel like on the inside,” he says, speaking on the phone from London.

On how he came to be in this field, Dr. Mohan says, “It all happened by accident. I used to be a trauma surgeon; I spent several nights in the emergency room sewing people’s faces up after a drunken brawl. A Lebanese investor, who had embarked on acquiring luxury beauty salons in central London, approached me to help develop a medical aesthetic concept.” His management degree from Imperial College, London, combined with passion for his work, made him a force to be reckoned with in the private healthcare sector. That chain expanded from four to 14 outlets in less than three years.

In 2011, Dr. Mohan decided to set out on his own; that's how Revere Clinics started at Harley Street as their flagship medical clinic. “And that’s how we became known among high net worth individuals, providing botox, fillers, lasers and peels,” he says. They now have a thriving practice at two locations: Harley Street and Northwood.

Dr. Karim says that their typical consultation can take 35 to 40 minutes, and they educate clients on the procedures they want and help them unlearn misconceptions. “Since a lot of them hear about us from friends, they have seen the kind of work we do. We show them more examples, and once they can identify and engage with something, we help them with that,” she explains, adding that this makes it easier for clients to make better decisions. Between the two doctors, they have conducted at least 35,000 procedures.

The most common procedures are anti-ageing, say Dr. Mohan and Dr. Karim. “The people who come to us saying ‘I want bigger lips’ or ‘I want to get rid of this wrinkle’ are few. A majority of them say, ‘I feel tired. I look tired. Can you help me?’ And because the ageing process is so multifaceted, there really isn’t a magic treatment for it. We have to deal with skin elasticity, dynamic lines, excess fat on the face, under the chin…”

Their work is also highly sought after here in India. “We would love to open a Revere in India,” says Dr. Mohan. “The amount of time we spend flying in and out of the country, we might as well have a clinic here,” he laughs.

Watch list

Keep these pointers in mind while looking for a cosmetic physician, says Dr. Sach Mohan

* Don’t go by marketing. Try and look beyond all that is being said.

* In the research process, you’ll be able to look at online forums and see recommendations and reviews for your particular surgeon or cosmetologist.

* When you go for your consultation, pay attention to the way they make you feel: are you comfortable with them, do they communicate with you, do they listen to you. If they’re overbearing or come across as too sales-y, those should be warning signs

For more information: >www.revereclinics.com

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Printable version | Jun 3, 2020 5:37:58 PM | https://www.thehindu.com/features/metroplus/in-the-business-of-beauty/article8519695.ece

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