One wouldn’t associate the interiors of Digital Domain (DD) with a conventional workspace, such is its compelling mysterious appeal.
Considering that their work is primarily in the entertainment industry, it’s no surprise to see the studio like set-up but you wouldn’t be wrong to walk into their six-month-old facility at Waverock and imagine you are entering an auditorium .
The lounge area features a blend of tradition, colour, regional flavour and global appeal. Hues of yellow, brown and purple of the furniture complement the subtle greys on the walls. Some floral charm to the raised platform at the entrance and the oil lamps commemorating CEO Daniel Seah’s first visit to the country, all go to create nothing short of a royal welcome.
There’s abundant natural light in their conference rooms. Heading towards the workstations though, the digital artists move into muted lighting. The few lights that are spread around add aesthetic value and helps them stay focussed ontheir desktops. Digital Domain’s body of work in films — Transformers , Beauty and the Beast , Titanic — feature in the form of posters, egging them on to higher goals.
- Where: Waverock
- What: VFX, VR/AR studio
- Area: 42,000 square feet
- Capacity: 500 employees
The amphitheatre is where the artists actually view their work on the larger screen, this also serves as a spot where clients get a show reel of their work. The vastness and certain similar patterns across the walls in office space means that you could lose yourself in a maze.Working within a creative domain also means that not everything in the interiors is sacrosanct.
“Even though DD is a globalised studio, it’s important for us to respect local cultures, that’s what we have done in our facilities across six countries including India,” informs CEO Daniel Seah. However there are similarities across their different centres, to ensure uniformity of company culture to artists even as they traverse countries. Acknowledging that most people spend more time at work than home, DD provides for comfort with wider pathways and evenly spaced workstations. (The column explores contemporary office spaces in Hyderabad)
