Myntra acquires Bengaluru-based Native5

May 07, 2015 06:44 pm | Updated 06:44 pm IST - Bengaluru

Myntra, an e-commerce portal for fashion and lifestyle products, has acquired Bengaluru-based mobile app development platform company, Native5. This acquisition will strengthen and expand Myntra’s mobile technology team.

Native5, led by Kunal Abhishek, Barada Sahu, Shamik Dattaand and Manish Priyadarshi, was founded in 2012 and builds tools and services to enable cross platform app development on the cloud. The entire team (barring Manish Priyadarshi) will join Myntra.

Shamik Sharma, Chief Product & Technology Officer, Myntra says, “We have been aggressively ramping up our product teams (with mobile expertise) and have been constantly on the lookout for quality talent both in India and the Bay area. The Native5 team has built a hybrid development platform for mobile and we are keen to use their expertise to strengthen our mobile offerings.”

Kunal Abhishek, Co-founder& CEO, Native5 says “With a strong focus on mobile, Myntra offers us a great opportunity to leverage the capabilities that we have built over the last 3 years.”

Native5 is Myntra’s second technology led acquisition. In April 2013, Myntra acquired Fitiquette, a San Francisco-based technology solution, a virtual fitting room.

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