Bharti Airtel refutes Reliance Jio’s claim
Reacting to Reliance Jio’s allegations that its claim of “officially the fastest network” is “false, misleading and incorrect”, Bharti Airtel said this was a “deliberate attempt to malign” the brand. Jio’s charges were an attempt to “misguide customers through a campaign of misinformation,” Rajiv Mathrani, Chief Brand Officer, Bharti Airtel said. A Jio spokesperson said the company would initiate action as “we deem fit.”
Ookla on the other hand stood by its earlier announcement naming Airtel as India’s Fastest Mobile Network “based on data from Q3 and Q4 of 2016. When analysing markets, like India, we take many factors into consideration, including dual SIM devices, network technology, device types, and more. In addition to what the user sees on their mobile application as they take a test in real-time, we apply a rigorous methodology when aggregating the data which uses a variety of internal data sources that control for potential variability in the market,” Jamie Steven, COO, Speedtest by Ookla, said.
Reliance Jio had on Monday approached the advertising watchdog ASCI seeking withdrawal of advertisements by Bharti Airtel claiming it had the fastest telecom network in India according to Ookla.
