Japanese auto major Nissan on Tuesday launched its mid-size sedan Sunny and said it aimed to sell 12,000 units of the new car by the end of this fiscal.
Base model at Rs.5.78 lakh
The 1.5-litre petrol engine car is priced at Rs.5.78 lakh for the base model and Rs.7.68 lakh for the top-end model (ex-showrooms in New Delhi).
“We are planning to sell 40,000 units across all models available in India by the end of this fiscal. Of this, we aim to sell around 12,000 units of Sunny,” Nissan Motor India Managing Director Kiminobu Tokuyama told reporters here at the launch.
The 10th generation Sunny is based on Nissan's popular V-(versatile) platform, which is also used in Micra, its first car in the country.
Sunny is the second car manufactured at the Chennai facility, which the company jointly owns with French maker Renault, its international alliance partner. The company sold 13,030 vehicles last fiscal, of which 12,000 were Micra. It had sold 1,384 units in August, led by the compact car Micra.
“India is an exciting market for many global auto majors. We want to tap the opportunity. We will launch three more models by 2015,” Nissan Motor Company Corporate Vice-President (Africa, Middle East and India) Gilles Normand said, adding the company was happy with the performance of Micra.
Mr. Normand, however, did not reveal the name and price of the upcoming three models. The auto maker said over 85 per cent of the components for Sunny had been locally sourced, out of which as much as 40 per cent parts were sourced from Chennai itself.
“We are certain that Sunny will redefine the dynamics of the sedan segment here. We have been able to aggressively position it, thanks to localisation in excess of 85 per cent, which also reiterates our commitment to this market,” Mr. Normand said.
The Chennai facility is expected to ram up its capacity to four lakh vehicles a year in near future.
