Companies

LG Electronics enters business solutions market

LG Electronics Pvt. Ltd. South West Asia Region President and Managing Director Soon Kwon (centre) with LG India Group Marketing Head (B2B Sales) D. P. Kim (left) and Business Head (B2B sales) Hemendu Sinha at the launch of new products in New Delhi on Tuesday. Photo: Shanker Chakravarty   | Photo Credit: Shanker Chakravarty

LG Electronics India on Tuesday announced its entry into the business solutions segment, providing highly integrated technology solutions for various business verticals. The company is targeting revenues worth over Rs.1,000 crore by 2014 from various business-to-business (B2B) deals in government and private sectors.

LG President (South West Asia Region) and LG Electronics India Managing Director Soon Kwon told journalists here that the total size of B2B solutions for integrated display market was around Rs.2,500 crore, which was growing at 20-25 per cent annually, Under its new business segment, LG would offer digital devices and solutions for quick service restaurants, education, retails, hotel, office and banking businesses. “The Union and State governments besides big state-owned enterprises and corporations will form an important client base for us as the government sector is increasingly using digital and business solutions while dealing with people,” he added.

The LG business solutions suite includes digital menu boards for restaurants, digital signages for retail outlets and malls, room infotainment and digital signages for hotels, video conferencing solutions, commercial displays and surveillance cameras, among others.

LG will take both the direct selling and channel partner route to market these products.

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Printable version | Nov 25, 2020 8:38:34 AM | https://www.thehindu.com/business/companies/lg-electronics-enters-business-solutions-market/article2085280.ece

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