Tata Motors has won an order to supply over 200 units of the Tata Hexa four-wheel drive SUVs to Bangladesh Army for an unspecified amount.
The vehicle had met all the requirements and specifications of the Bangladesh Army.
“This order has been won against the other competitive brand SUVs and this has been the first key order from the Bangladesh Army,” Tata Motors said in a statement.“The superior performance of the Tata Hexa and widely available service and spares in Bangladesh made it the most preferred brand for the army,” it added.
“Bangladesh is a key market for us and this order is a clear sign of Tata Motors’ commitment and growing success in the market. We are exploring multiple avenues to work closely with the Bangladesh armed forces and look forward to a long and rewarding partnership for both parties,” Sujan Roy, head, international business, passenger vehicles, Tata Motors said.
Tata Motors has been selling passenger vehicles in Bangladesh since 2012. It is currently amongst the top two best-selling passenger vehicle brands in Bangladesh with the Tata Indigo, Tata Tiago and Tata Nexon in its portfolio of offerings.
The Tata Hexa is being made available exclusively for the use of the armed forces and is currently not available for purchase by private customers.
