Nissan India rolls out 50,000th unit of the Magnite

March 22, 2022 04:46 pm | Updated 04:46 pm IST - CHENNAI

Nissan launched its car MAGNITE in Chennai on December 2, 2020.

Nissan launched its car MAGNITE in Chennai on December 2, 2020. | Photo Credit: BIJOY GHOSH

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Nissan India on Tuesday said that it has rolled out 50,000th unit of its Sport Utility Vehicle (SUV) Magnite from the Chennai plant of Renault Nissan Automotive India Pvt Ltd (RNAIPL) alliance.

Terming Magnite as a game changer, Rakesh Srivastava, MD, Nissan Motor India, said in a statement that the company had received over 100,000 customer bookings in domestic & export markets,

“We have been able to achieve the 50,000th Magnite milestone in less than 15 months despite head winds from Covid and the semi-conductor crisis. Our employees and supplier partners have contributed immensely with innovative strategies to overcome this crisis,” said Biju Balendran, MD & CEO, RNAIPL.

Magnite was the first global product to be launched under the Nissan NEXT transformation plan. Since its launch, 50,000 Magnites have been produced in Chennai, despite the challenges of the Covid-19 pandemic and ongoing semiconductor shortage.

Following the introduction of Magnite in South Africa and Indonesia last year, the SUV is also available in Nepal, Bhutan, Bangladesh, Sri Lanka, Brunei, Uganda, Kenya, Seychelles, Mozambique, Zambia, Mauritius, Tanzania and Malawi.

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