Lenovo starts local smartphone production

People walk past a Lenovo  experience store. File Photo

People walk past a Lenovo experience store. File Photo

Lenovo has announced the start of local production of smartphones at the Sriperambudur manufacturing corridor near here. The smartphones will be produced by Flextronics unit under a contract manufacturing deal. The project has already started making smartphone Moto E of Motorola, which is now owned by Lenovo, and will soon start rolling out 4G device K3 Note. During this fiscal, about six million units of smartphones under Lenovo and Motorola brands are expected to be produced.

Two separate lines The Chennai production campus for Lenovo will house 1,500 employees for manufacturing lines, quality assurance, product testing, etc. Both Lenovo and Motorola will have separate manufacturing lines at the same facility. “The Indian Government’s ‘Make in India’ thrust has opened up a plethora of opportunities for organizations looking to conduct business in India”, said Amar Babu, COO, Asia Pacific & Chairman, Lenovo India.

Lenovo and Motorola brands have seen huge success in India.Both the brands companies have started integrating the manufacturing and supply chain operations, and are working towards to combining many back-end operations as well, said a statement.

However, Lenovo is not new to manufacturing in India. It invested in PC manufacturing several years ago. “In the past ten years, our brand has grown manifold in India. We are excited to expand our presence and tap into India’s competent talent pool that will enable us to develop cutting-edge products for our customers across the world,” said Chen Xudong, President MBG Group, Lenovo and Chairman Motorola Mobility Operating Board.

Presently, Lenovo is among the top five smartphone brands in India, which is the the third largest smartphone market in the world.

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Printable version | Sep 28, 2022 2:15:58 am |