Industry

Bharti Airtel hikes prepaid tariff by up to 25%

The other categories where hike has been announced are unlimited voice bundles and data top ups. File Image.   | Photo Credit: Reuters

Bharti Airtel on Monday announced it was raising prepaid tariffs by up to 25% with effect from November 26, reasoning that the move had been necessitated by the need to increase mobile revenues so as to safeguard the business's financial health.

“Bharti Airtel has always maintained that the mobile Average Revenue Per User (ARPU) needs to be at ₹200 and ultimately at ₹300, so as to provide a reasonable return on capital that allows for a financially healthy business model,” Bharti said in a statement.

For the second quarter ended September 2021, the company’s mobile ARPU stood at ₹153 as against ₹143 in July-September 2020.

“We also believe that this level of ARPU will enable the substantial investments required in networks and spectrum. Even more important, this will give Airtel the elbow room to roll out 5G in India,” it said, adding that therefore, as a first step, it was taking the lead in rebalancing tariffs.

The current ₹79 plan will cost ₹99 from November 26. Likewise, the ₹149 plan will cost ₹30 more at ₹179, the ₹1,498 plan will become ₹1,799 and the ₹ 2,498 plan will cost ₹2,999. Data top ups will now cost ₹58 (up from ₹48), ₹118 (₹98) and ₹301 (₹251), respectively.

Bharti Airtel shares rose in the wake of the tariff increase announcement and were trading 4% higher on the BSE at ₹743.45 as of 10.29 a.m.

The entire list of new tariffs is as below:

Current Price (₹)

Validity

New Price (₹)

Benefits

Tariffed Voice Plans

79

28 days

99

50% more talktime at 99 mins, 200MB data
1p/sec voice tariff                                                    

Unlimited Voice Bundles

149

28 days

179

Unlimited calling, 100 SMS/day, 2 GB data

219

28 days

265

Unlimited calling, 100 SMS/day, 1 GB/day data

249

28 days

299

Unlimited calling, 100 SMS/day, 1.5 GB/day data

298

28 days

359

Unlimited calling, 100 SMS/day, 2 GB/day data

399

56 days

479

Unlimited calling, 100 SMS/day, 1.5 GB/day data

449

56 days

549

Unlimited calling, 100 SMS/day, 2 GB/day data

379

84 days

455

Unlimited calling, 100 SMS/day, 6 GB data

598

84 days

719

Unlimited calling, 100 SMS/day, 1.5 GB/day data

698

84 days

839

Unlimited calling, 100 SMS/day, 2 GB/day data

1498

365 days

1799

Unlimited calling, 100 SMS/day, 24 GB data

2498

365 days

2999

Unlimited calling, 100 SMS/day, 2 GB/day data

Data Top-ups

48

Unlimited

58

3 GB data

98

Unlimited

118

12 GB data

251

Unlimited

301

50 GB data


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Printable version | Jan 20, 2022 5:03:45 PM | https://www.thehindu.com/business/Industry/airtel-announces-20-25-tariffs-hikes-for-prepaid-offerings/article37619080.ece

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