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Magic of women entrepreneurship

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Curiosity: Visitors take a look at the products at the exhibition organised at Andhra Mahila Sabha on Luz Church Road on Wednesday.
Curiosity: Visitors take a look at the products at the exhibition organised at Andhra Mahila Sabha on Luz Church Road on Wednesday.

Staff Reporter

CHENNAI: The success stories of women entrepreneurs, who participated in an exhibition organised on Wednesday by Andhra Mahila Sabha, Luz Church Road, were as striking as their products.

Seventyfive-year-old Easwari Rajulu was among the 50 participants, who were busy marketing their wares. What started as a hobby three decades ago for her, turned into business venture for Ms. Rajulu who makes cloth dolls, artificial garlands and soft toys. “I launched this venture as I wanted to utilise my time better and at the same time do something that would help a few others earn a livelihood”, she said.

For Vani H.Shankar, selling dress materials and saris in Mandaveli for over two decades, provided an opportunity to prove her entrepreneurial skillsMany other participants like T.Pushpalatha from Mathur, who stitches bed linen sourced from north India, took to entrepreneurship as they wanted to give shape to their creativity.

Some of the stalls also feature products of Ashraya, a voluntary organisation of AMS and P.Obul Reddy Vocational Training Institute.

Deputy General Manager, Indian Overseas Bank, Renuka Mohan Rao, who inaugurated the exhibition, highlighted the need for economic empowerment of women. AMS president Rajalakshmi Sunkavally and AMS member Saraswathi Rao, who were recently honoured by Andhra Pradesh government for their contribution towards social work and education respectively, were felicitated at the inaugural function.

One of the AMS secretaries K.Srilakshmi Mohan Rao, said the exhibition was being held for eight years consecutively as part of International Women's Day. A discount of 10 per cent is also offered on the products at the exhibition, which is being hosted in association with Ladies Special, a Tamil magazine. The exhibition will be on till Sunday between 10 a.m. and 7 p.m.

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