Lyricist, novelist and scriptwriter Kothamangalam Subbu's literary contribution, his love for cinema and adherence to Gandhian ideology were highlighted at his birth centenary celebrations here on Wednesday.

Lyricist Vaali said each of Subbu's works spoke volumes about his passion for language and his inimitable style was a great gift to both film industry and literary world.

Former Vice Chancellor of Tamil University Avvai Natarajan recalled his association with Subbu. “He spread patriotism and took Gandhian principles to the masses through his lucid yet simple narration in ‘Gandhi Mahanin Kadhai.' Former Chief Election Commissioner T.S. Krishnamurthy spoke about Subbu's directorial ventures such as ‘Avvaiyar' and ‘Ms. Malini' and observed that he was bestowed with an exceptional writing skill, which can captivate and inspire any reader. Subbu made sure every work of his had a distinctive style and was particular about making his stories gripping, discourse exponent Jayarama Sharma said. Veterans from literary field, and film and music industry were honoured on the occasion. Editor of ‘Ilakiya Peetam' Vikraman unveiled a bust of Subbu. A video presentation on the life and works of Subbu preceded the launch of a souvenir.

“Subbu's work spoke volumes about his passion for language”

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