SEARCH

Now, DRDA goes for total publicity sweep

print   ·   T  T  
FIRST CARD: Minister for Local Administration M.K. Stalin releasing the first of the one lakh post cards carrying the logo of the Total Sanitation Campaign, in Tiruchi. Photo: M. Moorthy
FIRST CARD: Minister for Local Administration M.K. Stalin releasing the first of the one lakh post cards carrying the logo of the Total Sanitation Campaign, in Tiruchi. Photo: M. Moorthy

The District Rural Development Agency has taken up an innovative idea of giving a wide publicity to the Total Sanitation Campaign (TSC) among the rural masses.

The publicity acquires significance in the wake of an enhanced subsidy component for the programme.

Postcard being one of the compact means of communication, the DRDA authorities printed one-lakh postcards, carrying the logo of the Total Sanitation Campaign.

"We have specifically indicated the increase in the subsidy component for the individual toilets from Rs.600 to Rs. 1,200," says the District Co-ordinator, TSC, A. Janet Virginia, who worked on the design.

The Minister for Local Administration, M. K. Stalin, released the card in Tiruchi recently.

in Tiruchi

More In: TAMIL NADU | NATIONAL

O
P
E
N

close

Recent Article in TAMIL NADU

Residents frequent post offices in search of stamps

Over the past month, many customers have been forced to visit post offices quite a few times to buy stamps and envelopes or have had to o... »