Staff Reporter

It is aimed at edu-cating customers

on standards to

be followed while buying diamonds

COIMBATORE: Kirtilals, diamond and gold jewellery retailer, along with HRD Antwerp Institute of Gemology, Belgium, will organise a diamond evaluation campaign at Kirtilals showroom from November 12 to 18.

According to a release from Kishore G.Paramasivan, Chief Operating Officer, Kirtilals, the campaign is aimed at educating the customers on quality and standards to be followed while buying diamond jewellery. At the campaign, HRD Antwerp Institute of Gemology will issue a quality certificate to the customers who want to check the quality of their diamond jewellery.

The evaluation is done based on the colour, clarity and finish of the diamond. The jewellery will be carefully cleaned, weighed and certified with a summary from HRD Antwerp. The equipment required for this process will be set up at Kirtilals showroom.

The evaluation will be free not just for the customers of Kirtilals but also the general public. A tele-calling help desk has been engaged by Kirtilals to assist the public in fixing appointments for diamond evaluation.

For details, call R.Leelakrishnan at 9003916311. Or 0422-2398899.