This is the weekend of the written word. Making a comeback, the entertainment world of "paper" will give the reel stiff competition, with the two blurring together in places. With big book launches, authors, plenty of discussion and a few mega stars thrown in, it is the return of good old-fashioned reading.

With the Kitab Festival starting this Friday, the big names in the fresh global order of publishing will be there. From the new poster-boy of South Asian writing, Nadeem Aslam, to India's `White Mughal' William Dalrymple and new-age writers Rana Dasgupta, Shashi Tharoor, Muneeza Shamsie, Urvashi Butalia, Amit Chaudhuri, M.J. Akbar, Tarun Tejpal and Manju Kapur will also be part of the festival.

The three-day International Literary Media Festival aims at discussing South Asian writing in English and the imprint it has left on the contemporary world and the impact of British writing in India today. The festival, which has a special focus on India-British relations, will not only deal with questions of the literary kind but also hopefully focus on the big questions that face literature and media. There will be panel discussions, book readings, launches, interviews, question and answer sessions and of course plenty of reasons to go back to the book.

Blurring the boundaries of the celluloid and the paper kind, the festival will see actor Rahul Bose talk to William Dalrymple about his new book, "The Last Mughal", on Friday morning as well as international super-star Goldie Hawn read from her spiritual memoir, "A Lotus Grows in the Mud", on Saturday. Sanjay Suri's "Brideless in Wembley" and Edna Fernandes's "Holy Warriors" will also be released at the festival.

The other big book moment is the release of Kiran Nagarkar's "God's Little Solider". Published by Random House, it will be released in a starry way with Hindi movie superstar Aamir Khan reading extracts from the book on Friday. Mandira Nayar