Staff Reporter

Thiruvananthapuram: Kerala Tourism on Friday launched a new web site in Malayalam to provide a better understanding to the new generation and Non-Resident Keralites of the art and culture of the State.

The web site ( was launched by Tourism Minister Kodiyeri Balakrishnan in the presence of Kerala Tourism Development Corporation chairman Cherian Philip and Secretary, Kerala Tourism, V. Venu at a function in the Secretariat.

This is the sixth site being launched by Kerala Tourism. The other sites are in French, Italian, Spanish, German and English. These are intended to attract tourists to the State. The work for launching a web site in Hindi has commenced.

Compared to the other five sites, the site in Malayalam is aimed at knowing the art and culture of the State in detail. The newly launched web site has 13 sections.