The sacred ceremony of preparation of ‘talambralu' (rice mixed with turmeric, vermilion and other puja material) was held in Bhadrachalam as a prelude to the ensuing Sri Sitarama Tiru Kalyana Mahotsavam slated to be performed at the famous Sri Sitaramachandra Swamy shrine in the temple town on April 1. Speaking to The Hindu , Mr. Bhadrinathacharyulu said five quintals of talambralu were prepared on Thursday. Another 35 quintals of talambralu will be made in the next few days. He said a total of 18 counters would be set up in and around the temple complex and other specified locations in Bhadrachalam for distribution of talambralu to the devotees on that day.