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Neeru’s designer opens new outlet

Staff Reporter
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‘We display normal and embroidered sarees for North Indian and South Indian women’

Glam touch:Models showcasing trendy garments at the launch of Neeru’s Collection in Vijayawada on Friday.— PHOTO: V. RAJU
Glam touch:Models showcasing trendy garments at the launch of Neeru’s Collection in Vijayawada on Friday.— PHOTO: V. RAJU

Neeru’s designer house has opened its new showroom on M.G. Road near Benz Circle, in the city on Friday.

Neeru’s Chairman Harish Kumar inaugurated the outlet. Designers Neeru Kumar, Suchita Ahuja and Sunny Ahuja and Avanish Kumar were present at the formal opening of designer wear showroom.

Film actor Nikhita Narayana and Shraya Reddy and a few models attended the launch of the showroom. Dressed in different attires with fashion jewellery, the models welcomed the visitors and donned a few on shelves to enthuse the guests to buy a few for the festive season.

Speaking on the occasion, Mr. Harish said Neeru’s which created landmarks in Hyderabad, Visakhapatnam Bangalore and Mysore opened its new store in Vijayawada. For the last four decades, Neeru’s had occupied its top place amidst stiff competitors in the garments market, he said. “We display normal and embroidered sarees for North Indian and South Indian women. Different varieties of suits including painted suits are available in the new showroom”, said Ms. Neeru. A vast variety of Kanchivaram, Banaras, tunics, dress materials, kids wear and accessories are displayed at Neeru’s outlet, said designer Suchita.


  • Film actor Nikhita Narayana and models attend the launch

  • The models welcome visitors donning dresses on the shelves



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