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Deepavali dhamaka sale at Super Bazar

Prabhakkar Sharma
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It is offering a discount of 82 per cent on fireworks

Pick your choice: People purchasing crackers at Super Bazaar in Visakhapatnam on Saturday. Photo: C.V.Subrahmanyam
Pick your choice: People purchasing crackers at Super Bazaar in Visakhapatnam on Saturday. Photo: C.V.Subrahmanyam

The Visakhapatnam Cooperative Central Stores Ltd., more popular as Super Bazaar in the city, is offering a discount as high as 82 per cent on the maximum retail price on Deepavali fire works.

Talking to The Hindu here on Saturday, president of the super bazaar R. Ramakrishnam Raju said that unlike in the past when the crackers were purchased from local dealers, they had now bought directly from the manufacturers at Sivakasi in Tamil Nadu.

Direct purchase

“Though we had to pay 14.5 per cent tax and the manufacturers this year also hiked the prices by about 20 to 25 per cent, we are able to sell it for less due to direct purchase. In future, we plan to obtain a permanent licence for sale of fireworks and also gradually shift the sales counter to a safer premises – 4,000 sq.yd. site at Marripalem Industrial Area. We have already commenced sales there on a low key this year,” he said.

The 1000 wala with MRP of Rs.1,320 is sold for Rs. 317, electric sparkles of 7 cm size with MRP Rs.135 is sold for just Rs.8 and ground chakra of Rs.135 is sold for Rs.23, and similar discount is applicable on about 150 varieties of fireworks of Ayyanna brand. In all fireworks worth over Rs.25 lakh were available and depending on need, more would be made available for the customers, he said.

Sale of commodities

Mr. Raju also said sugar at Rs.30 per kg, red gram per kg. at Rs.49 for no.1 quality and Rs.43 for second quality, black gram at Rs.60 a kg and Bengal gram at Rs.56 a kg. would be made available at the super bazaar and also its counters at Rythu Bazaars for Deepavali festival.

“Our turnover was Rs.22 crore last year and we are targeting to achieve Rs.40 crore this year. We are seeking to supply to all government institutions and also participate in tenders to improve our performance significantly,” he said.

Managing Director of super bazaar M.V. Krishnam Raju said quality of commodities was guaranteed and efforts were being made to compete with other supermarkets in the city.


  • It is planning to obtain a permanent licence for sale of fireworks
  • Super Bazar is targeting to achieve a turnover of 40 cr. this year


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