Doused in colour, the entire city, with its many hues from the narrow lanes of old city to plush colonies of Jubilee Hills, celebrated with full spirit the festival of Holi here on Thursday.
While imminent examinations this season were a dampener for some students, several others nonetheless painted the town red, unmindful of the exam fever.
Areas of Begum Bazar and Secunderabad particularly, were seen soaked in festive spirit with the communities of marwadis and sindhis among others, carrying the occasions native flavour here into the city.
Commuters had a whale of a day commuting on relatively empty city streets.
Baring excited motorists with colour-splashed faces, few others ventured out on the holiday.
While the quintessential bhaang had its regular troupe of enthusiastic takers, new comers in the city were left wanting with no knowledge of its accessibility.
The day was a dull for wine shop owners as liquor stores in and around the city were kept shut.
The previous day, however, recorded higher sales in liquor in anticipation of the closure.