It has been a rather cold winter and as effects of it start to diminish, mercury is on the rise.

With summer just round the corner and temperature beginning to climb, ways to beat the heat are already under scrutiny for most denizens.

And naturally, air-conditioners are turning out to be most sought after and electronic stores have stocked enough brands and pricing range for the season.

Discounts are on offer and various schemes are already getting unveiled to catch the customers.

T. LALITH SINGH