B.Com. with specialisation in customer service management to be introduced B.Com. with specialisation in customer service to be introduced
VISAKHAPATNAM: A memorandum of understanding was signed by Andhra University and the local centre of HSBC Global Resourcing on Thursday for introducing a special course in distance mode--B.Com. with specialisation in customer service management.
Registrar of Andhra University P. Vijaya Prakash, and centre manager of HSBC group service centre Iain Coleman, signed the MoU.
The course will commence from the ensuing academic year and is based on `earn while you learn' concept. The intake of students will be limited. The students have to work three days a week at HSBC and attend classes on the other three days.
Half of the annual fee of Rs. 20,000 will be subsidised by HSBC which will also pay stipend to the students. After completion of the course, the students can compete for a permanent position either in HSBC or a similar organisation.
Vice-Chancellor L. Venugopal Reddy, who laid a lot of emphasis on industry-institution link, said the MoU between AU and HSBC was a significant step. It would meet the requirements of HSBC and also provide an opportunity to young undergraduates to work in an MNC.
Centre manager of HSBC Iain Coleman said his organisation was delighted to be partnering with a forward-looking institution like Andhra University. The exposure would broaden the horizons of students and help them to enter the global market.
Since starting its centre here two years ago, the HSBC has been making efforts to upgrade the skills of local graduates and recruit them. Introduction of the course is a step in that direction, he said. Chairman of the Andhra Pradesh State Council for Higher Education K.C. Reddy, while appreciating Andhra University and HSBC for entering into an MoU, hoped other universities would follow the example of Andhra University.
He pointed out that lack of communication skills and other requirements in most of the graduates, which was revealed when they attended interviews held by MNCs, made it necessary to train them keeping in mind the needs of industry.
Director in-charge of AU School of Distance Education D. Harinarayana gave details of the course. Service industry was the fastest growing sector in the country which needed a large number of professionals. The new course, with an emphasis on customer service management, would help the students train in this sector. The course includes aspects like operations management, business English and leading and managing people in a customer service organisation.
Rector, L. Joga Rao, Principals of campus colleges, Allam Appa Rao, J.V. Prabhakara Rao, Y. Satyanarayana and P. Veerraju, and others were present.
A workshop-cum-brainstorming session will be conducted at the Zilla Parishad Meeting Hall here on Saturday morning to discuss the introduction of grading system in S.S.C. examination and change in the present question paper.
The workshop is being organised by District Education Officer, and principals of IASEs, CTIs and DIET.
S.S.C. students, their parents, educationists, psychologists, representatives of recognised organisations of teachers, journalists have been requested to participate in the workshop, the DEO, R. Surender Reddy, informed in a press release on Thursday.