The American Swan Lifestyle Company has launched an eclectic mix of lifestyle products that are glamorous yet restrained for the urban mass. With navy, white and red as prime colours, the launch offers contemporary and stylish home products that include furnishing for bedroom, bathroom, kitchen, dining and living room. If kitchen makeover offers a variety of aprons, bread baskets, table napkins, oven mitts, pot holder, place mats and table cloths and covers, the bath products include a range of bath robes, mats, and towels.

Bedding range

The bedding range has a collection of linens, both single and double, AC quilts, pillow cases and bedside rugs.

Priced between Rs.599 and Rs.2,999, the product range is available online on ‘’.

Premium mattresses

Serta mattresses and pillows have launched, Crowning Glory, a premium offering from their Perfect Sleeper Collection. Presented as a sophisticated mattress with multiple features such Advanced Comfort Quilt and Posture Spiral Spring Technology (PSST), the latest product range comes with a patented technology that claim to benefit the customer through unique feel and comfort level.

Its features provide superior support to the back and neck and are available in 22 mattress models, the company says in a press release.

New AC range

from Tecumseh

A new range of split air-conditioners in the value added products category has been launched by Tecumseh India.


The range comes with a capacity of 1.0 TR, 1.5 TR and 2.0 TR and with rotary compressors and reciprocating compressors in 3-star and 5-star ratings. Made at the factory in Hyderabad, the outdoor units for these air conditioners have been tested for durability and performance, says a press release.