Bangalore to host

Social Media Week

After its debut in Mumbai in September last year, global social media event — Social Media Week (SMW) — will hold its second edition in Bangalore from February 17 to 21. This fest, which has over the past five years been a platform to explore the social, cultural and economic aspects of social media, is being held simultaneously in seven other cities: Barcelona, Copenhagen, Hamburg, Lagos, Milan, New York and Tokyo.

In Bangalore, the event will be hosted by R Square Consulting. A release said that organisers expected the fest to attract over 5,000 professionals from across the country.

The event will have speakers from the corporate and technology world. Neville Taraporewalla, GM India, Microsoft Advertising and Online; Rishi Dogra, GM Marketing, PepsiCo India, Varun Agarwal, Author and Founder, Alma Mater and Nikhil Dey, president, Public Relations, Genesis Burson-Marsteller, are some of the names on the speaker list.

Yet another safety app launched

OnMobile Global Ltd., telecom value-added services provider, launched Help Me, a free 24x7 mobile application that will help those in need during emergencies. The free application houses a bank of two services ‘I am here’ and ‘I need help’, designed to ensure personal safety of an individual and which is easily accessible from a single place, a release from OnMobile stated.

Users can get assistance in tracking location, sending panic alerts to chosen family and friends, trigger panic alarms and more, all on their smartphones.

The ‘I am here’ service lets family and friends of the user track his/her location while the ‘I need help’ service raises an alarm in crisis situations and simultaneously sends alerts to family and friends.

It is currently available on Android phones only and can be downloaded for free.