Sense and style

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Spread love for the country and be honest with yourselves is the advice of designer James Ferreira

Lead the changeJames FerreiraPHOTO:NAGARA GOPAL
Lead the changeJames FerreiraPHOTO:NAGARA GOPAL

’F ashion today is inspired by Bollywood, Mollywood and any other wood and that is scary.’

‘We are not showcasing India in our designs.’Cricketers and stars have become so greedy and are selling everything – they have deprived models of jobs.’

‘Rajnikant is the classy gentleman. He doesn’t endorse, does charity and doesn’t talk about it. He makes money through one film and that’s why God gives him.’

These are the words of designer James Ferreira. Ferreira has been vociferous about being original and creative and doesn’t mince words while talking about the ‘mass production’ happening in the name of fashion. “Individuals in any field should strive to be better each time. I tell them, ‘you are your competition and you can only improve by being better.” Recalling his younger days, he says, “I was a strong individual and would do what I wanted to do. I drove my parents crazy. I dropped a subject and in the exams I would just write ‘Not interested’ and return the exam paper,” he smiles. Hailing the US system of education, he says, “Children are taught to cook, stitch and look after themselves. Here we spoil our children, especially sons. Children should be taught carpet weaving and stitching when they are seven. After they are 12, their fingers cannot be moulded.”

Ferreira is the ‘king of drapes’ and his signature style has been to follow one’s passion. With a vast experience and as a teacher now, his focus has been to tell the young brigade to break the mould and be a leader. Among the younger designers, he finds a winning streak in Rahul Mishra who has incorporated India and its elements in his designs. “He is successful because he has embraced India. We have taken our handicrafts and handlooms for granted. India is the only country in the world to give pure couture to the world but we are not doing anything to propagate it,” he points out.


Styles this season

What’s hot: Natural fibre

What’s not : Synthetic fibre

Style or comfort: Comfort over anything

Little black dress: Little red cocktail dress. We are a country of colours.

Budding designers: Get rid of Anarkalis. Do not follow the leader. Be the leader.

The difference between Indian and western woman is the attitude. This attitude has to come with emancipation. Indian woman doesn’t show her body. Her chest is closed and the shoulders are curved and she hides it behind a dupatta or a sari pallu. Be comfortable with your body.




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