Full Circle is celebrating World Book Day in a novel wayTo encourage reading Full Circle Bookshops is offering school students a Happy World Book Day coupon this Thursday. For the uninitiated, March 1 is celebrated as the World Book Day in England and all the Commonwealth countries.The offer entitles the students to a 15 per cent discount at any of the Full Circle outlets. Over 8000 vouchers will be distributed to children. The coupon when redeemed will offer children further benefits, invitations to events/reading/workshops, etc.
The inspirationThe initiative is inspired by the National Book Token initiative in the UK, where children from schools receive a World Book Day book token of œ1 from the UK government, which is redeemable in participating bookshops against any book.