AMAZING HOW a formless stone can be transformed into a piece of art in skilled hands! This is how the though strikes you as you step into Webro Stonescapes, where you get to see some amazing creations in natural stones such as limestones, sandstone, and granite.
M. Ghouse, Assistant Manager Marketing, says: "it is a virtual supermarket for all natural stones. Only the end product delivered is not standard as in a supermarket, as each is unique in design. You could more aptly call this a boutique for stone structures."
The brainchild of D. Hyder Vali, Webro Stonescapes' parent concern is Vali Stone Pvt. Ltd., which has been catering to export market for the last two decades. It has offices in Rajasthan, Andhra Pradesh, Tamil Nadu, and Delhi. The concern also has display centres in Germany and France.
While Webro Stonescapes does have readymade designs for the customer to get an idea of the range on offer, most products are customised to suit individual customer's tastes, requirements, and specifications.
A walk through the workshop-cum-display centre at the Electronic City sets the imagination ticking. Some of the pieces displayed are not merely a feast for the eyes, but also breathtakingly lifelike. So much so tat the little chameleon resting on a stone actually startles you. Some structures appear to be made of wood, as the grains on the teak sandstone are utterly deceptive.
Says Habibulla Khan, managing Partner: "Here we are selling a concept and not a product, and we aim to sell it at an affordable price." What exactly does he mean by that? "Natural things such as rock, water and greenery have a soothing effect on the nerves. Here we offer a combination of this to our customers flavouring it with our designs. Since our aim is not merely to cater to the elite but also to the common man, we have consciously priced our products at reasonable rates."
Thus, a stone slate can come for a price of Rs. 13 per sq. ft.. Decorating the outer walls with slate would, hence, cost less than painting them, especially because periodic re-paints are not necessary.
How can magnificently-polished stones and exotic art be sold at such reasonable rates? "We have made it possible through our production centres based in different parts of the country, which have direct access to the quarries without the play of middlemen."
For Mr. Khan wants to popularise the concept of substituting stone for wood, concrete, or iron. This need not stop with gardens and public places where stone benches, pillars, are ornamental items are commonly used. Stones could be used in houses for the walls, providing railings in the balconies, and so on, he says.
Webro Stonescapes can be contacted on 8528456/889/890.
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