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A portal for the right match
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A portal, inaugurated in the city recently, uses a language-based matrimonial search system and has 14 regional websites.
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MARRIAGES ARE made in heaven. This oft repeated adage sounds good to the ears but means little else. If marriages were really brokered in God's land, one would not have witnessed an increase in the number of broken families in the recent past. There are many who attribute broken marriages to mismatching. Though parents struggle hard to find a good partner for their son or daughter, they need not always be successful. An online portal, Bharathmatrimony.com, hopes to eliminate such problems and help people find suitable life partners.
The portal strengthened its presence in the southern market with the recent inauguration of its branch office in Coimbatore. Now, eligible bachelors in the city can use the office as a platform to find their ideal partner.
Bharathmatrimony.com, managed by a group of professionals, has seven main offices across India. The portal boasts of profiles of over five-lakh brides and grooms, over 10,000 successful matches and 14 regional domains. Their strong offline publications including Match Maker, a weekly published from Mumbai, Vazhkai Thunai, a monthly from Chennai and Desi Match Maker from the U.S. are also easily accessible to the common man.
The portal uses a language-based matrimonial search system and has14 regional websites in Assamese, Bengali, Gujarathi, Hindi, Marathi, Tamil, Parsi, Punjabi, Sindhi, Marwadi, Kannada, Telugu, Malayalam and Oriya.
The firm also aims at providing speedy, comprehensive marriage-related services, thus helping make a wedding more memorable and less cumbersome. It is committed to making marriages happen and focusses on building a very strong customer loyalty. The portal offers added services like astrology, personalised tools and counselling.
The organisation's special marriage services include newspaper advertisements, booking of marriage halls, webcasting and sending telegrams. Apart from this it offers free beauty consultation, has an info-corner, sends e-invitations and e-greetings and has a help desk to make it easy for all.
Bharathmatrimony.com plans to extend these services to Pune, Indore, Mysore, Hosur and Mangalore and is keen on strengthening its network in the south by opening bases in Madurai and Tiruchi as well. The purpose of expansion is to enrich the customer's experience, both in cyberspace and offline, and to provide excellent customer support, it says. To make the system even stronger it has tied up with major portals like AltaVista.com, Msn.co.in, Sify.com and Yahoo.co.in. and radio channel Radio City in Mumbai and Bangalore and AIR in Delhi.
The easy payment facility is claimed to be the highlight of its operations. Customers can call an executive at the office to avail of services at their doorstep or approach the office with regard to any queries and payment. Mr Ranganathan, Territory Manager and Mr Chinnadurai, the former general manager of Chintamani, will head the Coimbatore operations. For more details, visit Bharatmatrimony.com at www.bharatmatrimony.com.
RAYAN ROZARIO
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Metro Plus
Bangalore
Chennai
Coimbatore
Delhi
Hyderabad
Kochi
Madurai
Thiruvananthapuram
Visakhapatnam
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