Stay cool and colourful this summer
THIS SUMMER Delhiites have an embarrassment of riches on the apparel front. The range is vast, the price line varied and the quality consistent too. An innovative line has been introduced by Shantanu and Nikhil in their Spring-Summer Collection-2002. The mood of the season exalts an abundance of romantic hues, fluid fabrics, in silhouettes created to embrace the season with a flourish. The collection is said to mirror Western influences in Indian costumes.
There is an emphasis on short hems on the pieces portraying aggressiveness in the feminine sensitivity. Leather trimmings and machine crinkle effects on cotton are distinctly used as a significance of futuristic creations for the season. A lot of ruffles on slits and necklines; gathers on sleeves and crinkle effects have been used.
The colour that dominates the collection is soft fawn enthused by the drapes of the Greek gods and goddesses. Botanical prints on off-whites have been used.
Giving them company is Lee Cooper that is all set create ripples in the fashion market with the launch of its Spring-Summer Collection-2002. Comprising exquisite styles in topwear and bottomwear with an urban, functional and trendy feel, Lee Cooper's latest collection comes in the colours of the season -- orange, sky, lemon besides the khakis and olives.
The surprise element of the vivid collection is flexiease -- a new fabric with stretch allowing maximum flexibilit. The range along with the Poly Denims for girls in ruby and bronze tints is the star product for this season. The topwear is priced at Rs.399 onwards and the bottomwear range is priced at Rs.1099 upwards.
Elements, the casual wear brand from Peter England, meanwhile, has launched a new range of great T-shirts called Tees. The Tees collection comes in several summer colours that reflect the wearer's active image. This is the first T-shirt collection from Peter England.
The range includes Polo's, round necks, stripers, prints and raglans.
The Classic Polo's are available in a range of 30 colours.
Also this summer Van Heusen has introduced Icetouch, a new cooling technology in shirts. The shirts also introduce `mint', the latest summer colour. With this collection of stay-cool shirts, Van Heusen promises to keep the wearer up to 5 degrees centigrade cooler under ideal conditions.
The Icetouch shirts aimed at executives are priced at Rs.895 onwards.
Louis Philippe's Spring-Summer 2002-Collection, Mozart, is claimed to be an ode to the musical genius of Wolfgang Amadeus Mozart. The collection takes inspiration from the strings of the violin, one of Mozart's favourite musical instruments.
The shirts are priced from Rs.999. The Mozart Collection is available at all Louis Philippe showrooms and retailers.
That is not all. Easies, a semi-casual wear brand of shirts and trousers from the house of Kewal Kiran, has recently launched a new collection of shirts and trousers called Urban Linen. The company also has special crease-free properties for easy wear and easy care. Available across 100 outlets of Easies spread across 23 cities in the country, the shirts are priced Rs.845 onwards and the trousers at Rs.1295 onwards. Keeping up with the others is Dockers from Levi Straus and Company. Dockers has unveiled its new summer collection of trousers and shirts.The trousers come Rs 1099 upwards.
Meanwhile, Freelook, the leading premium menswear and kidswear brand from Polki Garments Pvt. Ltd., is all geared up to create a wider splash. The company has now opened its first mega store at 43, Basant Lok, Vasant Vihar.
Freelook has also unveiled its Spring-Summer collection at the newly opened store that promises to be a one-stop shop for all your shopping needs. This collection of trousers is priced between Rs.995 and1395. The shirts are priced at Rs.695 onwards.
Raymond Group has also announced the launch of its brand new range of Polo's for the season -- The Tempest Collection. This range of Polo's is in cotton. The price range of the Parx Polo Tempest Collection is between Rs.295 and Rs.1095.
Gujralsons, a fashion store in men's wear sporting a complete range of Western and traditional wear, now presents new designer kurta collection for this summer.
The collection is made out of a vast range of fabrics like pure cotton, linen, chikan, silk and khadi. This designer range is priced at Rs.1995 onwards.
Completing the line-up is Oxemberg that recently announced its foray into the accessories segments with the launch of an entire range of ties, handkerchiefs and socks. To complement Oxemberg's range of formal wear, the accessories come with ties, socks and handkerchiefs starting from Rs.299, 59 and Rs.89 respectively.
There is something for kids too. Weekender Kids, smart casuals for children have launched their new collection. The distinctive feature is the use of merry and animated colours. The Weekender Kids collection has two distinct ranges for both boys and girls beginning at Rs.175.
Women, particularly those who like to add sparkle to their appearance, have good news too. Living Jewels - now available at Kaaya in South Extension-I - has come up with designs based on the Victorian jewellery patterns for women this season. According to Sunil Khunteta, jewellery is the first to pick up fashion, even faster than garments. Here, the jewels exude colour and creativity, promising to reflect the myriad moods of the modern woman this summer.
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