London-based fashion brand Hackett has joined Sahara Force India as an official supplier for the Formula One team for the 2012 season.
“Part of Hackett's association will involve supplying team members with travel kit to be worn while travelling to and from races,” a press release said.
The latest Hackett designs will be issued to staff this week in preparation for next week's season-opening Australian Grand Prix in Melbourne.
“I'm delighted to welcome Hackett to the team and look forward to seeing our team members wearing their clothes this season. I have a great interest in fashion and believe the clothes we wear speak volumes about who we are and the values that are important to us,” Vijay Mallya, Team Principal of Sahara Force India, said.
Vicente Castellano, Managing Director of Hackett said, “Continuing with our motor racing tradition, it seemed a natural step to support our new and exciting business expansion into India by becoming a partner to the Sahara Force India Formula One team for 2012.”