Asia’s largest dairy brand, Amul, on Thursday said it would be the official partner of Switzerland-headquartered Sauber F1 team at the inaugural Indian Grand Prix, scheduled to begin from October 28.
The Amul logos will appear on the rear wing, front face and the drivers’ helmets. The Sauber F1 team’s race drivers in 2011 are Kamui Kobayashi and Sergio Perez.
“We welcome Sauber F1 team to the first-ever F1 Grand Prix to be held in India. Amul’s vision of success through teamwork, technology, speed and innovation matches the core values of Formula 1,” Gujarat Cooperative Milk Marketing Federation (GCMMF) Managing Director R.S. Sodhi said.
The Sauber F1 team is pleased to announce Amul as an official partner at the inaugural Indian Grand Prix, a statement from Peter Sauber-founded company PP Sauber AG said.
“We are proud that we can announce this partnership with Amul, one of India’s leading brands,” Chief Executive of the Sauber F1 team, Monisha Kaltenborn, said in a statement.