A new survey suggests that kids nowadays play with touchscreens more than toys. Given the wealth of free and inexpensive kids apps on mobile devices, it’s only natural that today’s toddlers are growing up with touchscreens.
Media research firm The Michael Cohen Group (MCG) released the results of its recent nationwide survey, which polled 350 parents about the play habits of their children 12 and younger. Touchscreen devices got the most overall playtime according to the poll, with more than 60 per cent of parents claiming that their child uses a touchscreen “often” and roughly 38 per cent claiming “very often.”
Touchscreens beat out toys that have been around for decades, such as dolls and action figures, arts and crafts, and construction-based toys, all of which had a roughly 50 per cent usage rate on the poll.
Gaming consoles had a usage rate of a bit less than 50 per cent, with other children’s staples such as vehicles, puzzles, and board games landing closer to 40 per cent.