Samsung says it expects to capture 60 per cent share of the Indian smartphone market this year on the back of a slew of new devices, including its latest Galaxy S-III.
“According to third party data, we have over 46 per cent share in the Indian smartphone market. We are confident of increasing this to 60 per cent this year,” Samsung India Head (Mobile and IT) Ranjit Yadav told reporters here.
The Indian smartphone market is pegged to grow to about 18 million units in 2012, he added.
In the first four months of this year, the company has announced the launch of 10 new mobile handsets, including its new dual-sim smartphones such as Galaxy Y Duos and Galaxy Y Pro Duos, taking the basket to 19 in the price range of between Rs.7,830 and Rs.38,290.
To consolidate its position in India, the company, on Thursday, launched its latest Galaxy S-III handset, priced at Rs.43,180.
Unveiled initially in London, the handset will be available for sale in India from June 1.
The much-awaited Galaxy S-III smartphone, powered by Android operating system 4.0, is touted as a strong competitor to the yet-to be launched iPhone 5 (expected to be launched later this year). Samsung Galaxy S-III comes with a 4.8-inch screen, bigger than its highly successful predecessor Galaxy S-II.
The phone packs a bunch of features like ‘Smart stay', in which the device recognises when you are looking at the phone and maintains a bright display for continued viewing pleasure.
The Galaxy S-III also introduces ‘Pop up play' feature, which allows user to watch HD videos on the phone while sending an email or text simultaneously.
The phone also boasts of an eight-megapixel camera along with a zero-lag shutter speed, which allows users capture moving objects without delay.
Keywords: Samsung Galaxy S-III