An 18-month-old boy with Down syndrome has been named by baby food maker Gerber as its “Spokesbaby” for 2018, the company said on Wednesday, an action hailed by advocates for people with the genetic condition.
Lucas Warren of Dalton, Georgia, won Gerber’s annual photo contest over 140,000 entries with his “winning smile and joyful expression”, Gerber Chief Executive Bill Partyka said in a statement.
Gerber has held the photo contest since 2010. Gerber was bought in 2007 by Swiss food and beverage company Nestle. The Warren family will receive $50,000 from Gerber, and Lucas will take “a front seat” on the company’s social media channels.