Airtel network infrastructure has crossed the mark of 10,000 cellular sites (towers) in Tamil Nadu.

Addressing a press conference, Airtel CEO Rajiv Rajagopal said the network now covered about 97 per cent of the rural population in the State even as aggregate subscriber base has crossed 11 million users. Tamil Nadu ranks among the top three markets for the service provider in terms of subscriber numbers, coverage area and quality of service.

In terms of capability, the network could support a peak load of 6,000 text messages a second on an almost real time basis. “Our feedback suggests that customers are no longer complaining about text messaging hiccups during festive occasions,” Mr. Rajagopal said.

The network capability, taken along with a strong distribution retail chain of 1.20 lakh outlets, represents a 360 degree effort in raising customer experience, he said.

For its GPRS users, Airtel has rolled out EDGE (enhanced data system) network in 1,600 towns, said R. Anantharaman, Airtel COO.

Airtel would increasingly focus on innovative product offerings and increase community outreach engagements, Mr. Rajagopal said.

Keywords: Airtelmobile towersGPRSEDGE