A DVD ‘Thousand Digital Images on Tamil Nadu' made as part of the measures to position and promote the State as the cultural capital of the country was launched by Tourism Minister N. Suresh Rajan here on Wednesday.
“The focus is on promoting the lesser known places of the State,” the Minister said. The DVD contains images of the long coastline, scenic views, temple architecture, wildlife, heritage sites and art forms intrinsic to Tamil Nadu.
Apart from the pictures of well-known tourist spots in Kodaikanal, Kanyakumari, Coimbatore, Madurai, Tiruchi, Salem and Tirunelveli, the DVD features a special segment on 33 lesser known places, including places such as Sirumalai, Pollachi, Hogenakkal and Muthupet. The images are all in digital format.
The release of the DVD comes along with the recent release of a promotional song for Tamil Nadu tourism.
Considering that the inflow of tourists to the State was growing over 20 per cent annually in the last four years, the Tourism Department, with the song, pictures and a series of other campaigns, is working towards making the State the preferred destination for tourists..
Tourism Secretary V.Irai Anbu and Tamil Nadu Tourism Development Corporation Managing Director A.C.Mohandoss were also present.