Vision Zero is the name of the new initiative, a brain child of Guntur Urban Superintendent of police Ake Ravikrishna.

The rising incidences of fatal accidents have prompted Guntur Urban Police to launch a novel initiative to bring the accident rate to zero.

Vision Zero is the name of the new initiative, a brain child of Guntur Urban Superintendent of police Ake Ravikrishna.

“We have identified drunken driving, movement of heavy vehicles within residential areas during peak hours and lack of proper road engineering as the main reasons behind the accidents,” Mr. Ravikrishna said.

For the record, the numbers of causalities have been rising steeply for the last three years. In the year 2010, a total of 720 accident cases were reported out of which 232 were fatal cases. In the next year, the number of accident cases increased marginally to 781 and in 2012, 461 accident cases were reported out of which 142 were fatal.

Alarmed with the disturbed trend, the police got into the act quickly and last week launched the drive catching the tipplers by surprise. Armed with breath analyzers procured by Guntur Municipal Corporation, the police swooped on the tipplers booking 77 cases of drunken driving in a single day. All the accused have been produced before the court the next day and their vehicles were seized.

The police simultaneously launched ‘Operation Tipper’ cracking the whip on the illegal movement of tippers at peak hours. As many as 144 cases were booked on Wednesday.

The SP formed special teams comprising of Law and order and Traffic wings and personally supervised the operations.

On Wednesday, the SP took part in a community lunch programme with the next of kith and kin of deceased victims at Mangalagiri.

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