Your wardrobe is crammed, but you find nothing to wear. This is a common experience for women who can never have enough of clothes. The same tale holds good for jewellery and accessories as well.

A major chunk of the huge crowds thronging the fashion and lifestyle exhibition-cum-sale that commenced on Friday at Seshasai Kalyana Vedika, represents those on the lookout for new things. Organised by Parinaya Events and Exhibitions, the three-day event is a major pull for women and college-going girls. Vibrant hues of designer garments reflecting against the shimmer of jewellery, be it gold and diamond jewellery, imitation jewellery or one gram gold trinkets, has brought the venue alive.

Myriad flavours of products rolled out of the stables of an assortment of master designers, jewellers, artisans and weavers are big bait for the fair sex. Kanjivarams, Benaras zarikota, Paithinis, bridal wear, party wear, salwar-suits, tunics, kids’ wear and other knick-knacks and girlie stuff are eye-catching.

Products carted in from Jaipur, Kolkata, Mumbai, Rajasthan, Gujarat, Hyderabad, Bangalore, Chennai and Hyderabad are put up on display in over 100 stalls across the auditorium.

Smitten by the sparkle of the glittering trinkets, women and girls reaching out to their favourite piece of work and trying them out with the help of their companions is a common sight at several stalls.

Meenu from Hyderabad has brought in a collection of dress material, kurtis and Anarkali tops, prices ranging from Rs. 400 to Rs. 1,000, is not very happy with the public response on the first day but she is not willing to give up hope. “Saturday and Sunday being weekend days, I am hoping to do good business,” she says with a fervent hope.

Neeru, sitting a few stalls away from her, also with a collection of readymade dresses, kurtis and kids’ wear, is morose. “I have people coming and enquiring about prices. The response so far has not been encouraging,” she rues.

“Pick up three kurtis for Rs. 999” reads a board hung at a stall where Raju Dadlani, also of Hyderabad, is busy attending to a group of college girls keenly sifting through western wear collection. Assisted by his wife and daughter, he explains to them about the price factor.

The rows of stalls are enticing enough for the steady stream of visitors eager to lap it up whatever comes their way as the expo will soon be a thing of the past.

More In: Vijayawada