Several opportunities are on the anvil for women who are keen to make a career in costume jewellery. They can work for top brands and can start their own outfits from home as there is tremendous demand from the younger generation, according to National Institute of Fashion Technology, Kolkata designer Rumeet Singh.

Speaking at a workshop on costume jewellery designing organised by Samana Institute of Fashion Technology (SIFT) here on Monday, Ms. Rumeet said more and more young girls were using costume jewellery instead of the traditional yellow metal along with their regular attire like jeans and salwars. “The mindset of the youth is changing and they wish to wear accessories matching their dress,” she felt.

“Costume jewellery is not only gaining popularly in India but also has tremendous response from the Indian Diaspora. With more and more shopping malls coming up in cities and towns, women entrepreneurs can make a mark for themselves and create their own brand by using their creativity,” Ms. Rumeet added.

Rumeet, along with another designer Basu (also of NIFT) interacted with around 35 students on various aspects such as selection of stones, moulding, making and crafting of jewellery like finger rings, bracelets, ear rings and necklaces. “Costume jewellery is made of less valuable materials including base metals, glass, plastic, and synthetic stones in place of more valuable materials such as precious metals and gems,” she added.

“The rolled-gold business at Machilipatnam is a classic example of the popularity of costume jewellery. Hundreds of families not only make their both ends meet but offer opportunities to many in the town. We are offering the course with the best of faculty from Kolkata's NIFT along with two professional designers from Hyderabad,” said Samana Institute of Fashion Technology chief executive officer Samana Moosavi.

SIFT has introduced an 18-month course in costume jewellery designing and the course commences on June 1.


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