‘Deliver up to expectations of consumers'

With the market witnessing a fierce competition and performance becoming a key factor today, vendors should take note of these crucial aspects and deliver to the expectations of the customers, said A.V. Krishnan, Executive Director, Bharat Heavy Electricals Limited (BHEL), Tiruchi, said on Saturday.

Vendors should support the BHEL in retaining its image in timely project execution, quality and delivery performance, Mr. Krishnan said delivering the keynote address at the Business Partners' Meet 2012 organised by the BHEL here.

Stating that the BHEL had declared 2012-13 as the year of performance, he said the organisation had enhanced its internal process to ensure project execution on time and improve delivery to satisfy the customers.

Utmost priority had been accorded to quality of products to meet the expectations of the customers, he added.

With customers becoming choosy looking at the performance of the companies in the wake of fierce competition, vendors should deliver to the expectations of the BHEL and its customers, he said. Quality, safety, technology and productivity should all be leveraged to improve performance and match the requirements of the customers.

The biggest challenge was to convince the customers who were looking at milestone completion, Mr. Krishnan said.

The BHEL would bring in a system of performance based incentives whereby vendors performing excellently would get faster payments.

The BHEL had introduced a lot of initiatives in outsourcing in the last two to three years, he said adding that the organisation had identified some more products for outsourcing. With independent power producers investing more in power plants, the BHEL was getting more orders from them.

Rajappa Rajkumar, president, BHEL Small Industries Association, said the BHELSIA Industrial Park in around 100 acres near Pudukudy would be established in a span of three to six months.

The BHEL General Manager – Outsourcing R.S. Deenadayalu; General Manager – Quality S. Dharmalingam; General Manager – Unit II and SCM J. Sankaran and General Manager – Operations G. Ramakrishna spoke on the occasion. Later, Mr. Krishnan gave away awards to best vendors on the occasion.