Students of the Department of Mass Communication and Journalism, Kannur University, will collect Re.1 each from the people to produce their film ‘Sparsham,’ an end product of the people’s film movement.
Director and writer Madhupal inaugurated the fund-raising ceremony by contributing his share at a get-together organised near Kairali Theatre in Thiruvananthapuram on Saturday.
Mr. Madhupal said such efforts by the younger generation would open up new ventures in the world of film-making. He later dropped a Rs.500 note into the collection bucket, stating that the money was a contribution of his family, friends and people he knew who wanted to be part of such a venture.
The 90-minute feature film is a take on the importance of physical touch in human relations and its misinterpretation in modern society. The film, written and directed by the students, will feature both professional actors and debutants. The group, consisting of first-year and second-year students, will hold street plays, poets’ meet and other cultural programmes to raise Rs.15 lakh over a period of three to four months.
“We will travel to all districts and visit schools, colleges, and public places to request people to contribute Re.1 each towards this initiative. While collecting the funds, we would offer a hug or shake hands, to let the people know how important it is to understand the true meaning of ‘touch’, said P. Jinshar, a group member.
Talking to The Hindu, course director V.H. Nishad said there were good models of film-making that could actively involve the people, but few wanted to be innovative and continued to look towards commercial marketing and production.
“Our aim is to make a film with active involvement of the people in every step. The project would be carried out in a transparent manner and public screenings would be organised in every district through film societies and film clubs,” he added.