Tamannaah launches her online jewellery design store

March 31, 2015 03:18 pm | Updated April 01, 2015 09:12 pm IST - HYDERABAD:

Accomplished actor Tamannaah will showcase her talent as a jewellery designer after winning hearts of youth with her gorgeous roles in Telugu, Tamil and Hindi films. The actress, with a penchant for designing, has launched an online jewellery store ‘www.witengold.com’ promising unique and exquisite designs for every occasion.

“All the designs are personally certified and cleared by me,” she said promising finest quality of diamonds and jewellery designs after launching the online store. The price range will start from Rs.12,000.

She will also wear the personally designed jewellery in her future films. “My next Tamil film – Vasuvum Saravananum Onna Padichavanga will showcase my designs. It means people can actually see me wearing the kind of products I am designing,” she said.

Tamannaah, who is also the Creative Head of witengold.com, says the beauty of her collection is that it defines today’s women. The pieces will be stylish and contemporary and apt for all occasions. They are certified by most trusted and highly respected grading labs like EGL, IGI, GIA and GII.

The actress also said that the portal has an entire ‘Ready to Ship’ inventory, the first of its kind in the E-commerce space in India. Santosh Bhatia, CEO and Founder of the online portal said that they have a world class manufacturing facility equipped with the latest state of the art machinery. A full in-house designing team works to create designs as desired by the customers.

Founded in the year 2004, WiteNGold gained popularity as a ‘By Appointment Jewellery Lounge’. It was the first-of-its-kind lounge in a range of already over-the-counter jewellery outlets.

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