If anyone felt that stress was a relatively new phenomenon ushered in by a fast-paced modern life with its complexities and everyday deadlines, problems and responsibilities, banish the thought.

This now commonplace irritant finds mention in the ‘Bhagavad Gita' and the ‘Upanishads' too, said speakers at the launch of a ‘Stress Awareness Month' (SAM) here on Monday. They agreed though, that today's fast life indeed compounded the phenomenon.

This was the message sought to be driven home at a function organised here by the Hyderabad branch of International Stress Management Association (ISMA). Its Honorary Chairman, former IAS officer P.V.R.K. Prasad said that in an era of modernisation across all spheres of activity, everyone was in a tearing hurry, everyday. “Just like all those concepts for which India is known for, ‘stress' too went abroad and has come back to us in a distilled all-pervading version that spares none,” he said.

P. Geervani, Special Chief Secretary, Health, underscored the need for awareness to be improved across all sections of people and recalled a recent survey that found only five per cent of the Indian population actually knew about stress and its affects. Among factors that were leading to spiralling stress levels were the dominance of the nuclear family culture as the joint family system was on the decline, she said.

S. Balasubramanyam, Commissioner, Technical Education, said that unlike popular perception, those involved in the conduct of a public examination were more prone to stress than those who actually wrote the examination.

ISMA Board member B. Udaya Kumar Reddy said it was part of the Federation of ISMA, founded in 1973 and present in 11 nations, with India being the 12. For the first time since 1999, he said they were organising a ‘SAM' like it was done abroad.