Features: Magazine | Literary Review | Life | Metro Plus | Open Page | Education Plus | Book Review | Business | SciTech | Friday Review | Cinema Plus | Young World | Property Plus | Quest | Folio |

*Mills & Boon is celebrating its centenary year. Yes, the queen of romance was launched 100 years ago, in 1908, by Gerald Mills and Charles Boon, general fiction publishers. By the 1930s the company began to concentrate specifically on romances. Incidentally, they also published Shakespeare, and P.G. Wodehouse’s first novel.

*Thirty five million Mills & Boon titles are sold each year worldwide.

*Titles are available for a limited period – on stands for about a month and direct from Mills & Boon for three, or until they are sold out. Any remaining books are destroyed. That’s why they are so coveted at second-hand book stores.

*They have one male writer, among their roster of over 1,300.

*Harlequin Mills & Boon (what it’s called after a 1971 merger) sells in more than 100 countries, in 26 languages, at a rate of one book every two to five seconds.

*The book is being launched this year in India at Rs. 99.

Printer friendly page  
Send this article to Friends by E-Mail