Armed with everyday wear that smacks of fun and the quirky, DevRNil returns to the city where it all began
If you are looking at revamping your wardrobe with stylish everyday wear, head to Evolv on Chamiers Road showcasing DevRNil’s Spring Summer Collection.
“We have come a full circle,” exclaims Navonil Das, of the Debarghya Bairagi-Navonil Das fashion designer duo, since the brand started out in Chennai almost eight years ago. Showcasing for Evolv “feels like coming back home”, he says.
“We have never been for fashion that detaches itself from ground reality and even though we have a couture line, we decided we needed to enter people’s daily wardrobe,” says Navonil, who is in the city to interact with clients and understand the wearability of the clothes they design.
Having designed specifically for Evolv across India, the two have moved away from their signature style and brought in fun and the quirky into their designs. “Our prints talk about something very today.”
They have played with the ‘familiar’ to create a line that speaks for itself. “We have all heard and recited ‘Baa Baa Black Sheep’, but how many of us have ‘seen’ it? We decided to use that in our clothes. They are characters that do not come into the limelight. In fact, all our clothes have stories behind them.” Interestingly, they have used their own fingerprints to create hearts — an expression of love and work of labour.
DevRNil as a brand, which has also entered Bollywood, is 18 collections and 12 Fashion Weeks old today. “We did have a wait period before we returned to Chennai. And, the brand has kept in mind not the six-footers or the ramp-walkers, but the women of today.”
Known to the industry as risk takers, they take their clients by surprise every season. “We like to revive old prints; we have used my own sunglasses and the Calcutta cabs as motifs on saris. We got a great response to the collection.” The duo creates what it calls “the wardrobe from the East”, with an eye for detail, as well as unusual colour combinations and cuts. “The effervescent colours should speak of our country and its people, and that’s why we have done away with black-browns and greys,” says Nil.
While Dev studied Fashion in India, Nil finished his in Australia. After meeting through common friends, they decided to build their own brand. So, where do they see themselves five years from now? “Having a flagship store with a cafe where all my friends can hang out,” signs off Nil.