Nurturing industries

Wedding Asia 2013 in New Delhi reinforced the notion that weddings are money spinning occasions

August 11, 2013 08:23 pm | Updated 08:23 pm IST - New Delhi

Fashions come and go cyclically, but the shopping frenzy associated with weddings across cultures seems to have only an upward direction. No wonder the Excelsior Group behind Wedding Asia feels good about the enthusiastic response to its annual mega exhibition, begun in 2006 and growing steadily. The recently concluded Wedding Asia 2013 – Delhi edition, held at The Ashok hotel , New Delhi, brought together leading players from the wedding, fashion and lifestyle industries to offer complete wedding solutions for the ever demanding wedding enthusiasts of the Capital.

A participating businessman, calling it “a win-win situation for both the parties,” felt both customers and business houses benefitted from the chance to interact on a common platform.

Talking about Wedding Asia’s journey, Maninder Singh, Director, Excelsior, said, “The last seven years of our lives have been a complete rollercoaster. Ever since the maiden edition of Wedding Asia in Ludhiana in 2006, we have steadily grown from one degree to the next.”

Having instituted the Wedding Asia Awards, India’s first awards catering to the wedding industry, Wedding Asia is now headed to two new cities, Indore and Hyderabad.

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