Everything a woman wants for this party season, all under one roof at Avirate

Bangalore is ready to take on Avirate, the latest high street fashion destination to enter the country. The store has opened their doors just in time for the festive season and brings with it an international range of fashion wear.

An adaptation from the Sanskrit word ‘Avirati', meaning sensuality, Aviraté aims at offering every woman a stylish and sophisticated experience.

The brand is a venture by Timex, one of the top five apparel manufacturers of Sri Lanka and launched its first store over there in 2010. Across the board they have made it a point to match international standards in design and quality and boast of a collection that would appeal to every woman's sense of style and sensuality.

The Aviraté range includes an extensive selection of day and evening wear, lingerie, shoes, bags and is set to become the one stop shop for all fashionistas. Keeping at par with global trends and styles, launching a new collection every season along with new styles weekly, Aviraté brings a spectacular fashion experience that goes beyond borders.

Aviraté believes in designing clothes for ‘real women' and caters to a vast size range to flatter every shape and size, accentuating the inherent sensuality of a woman.

Personalised shopping

The store in Bangalore promises to offer a personalised shopping experience for every woman who walks through the doors. Their customer service representatives are trained to offer expert style advice and assistance. This gives each client the freedom to express herself through a wide and versatile range of fashion wear, whilst offering her the comfort of expert advice, should she require it.

There is a warm glow in the store with lighting that accentuates the styles displayed on the mannequins, all tastefully put together with accessories to match. The brand intends to fill a gap in the market by delivering international fashion and high-street trends with high quality and great value. Aviraté will also have another store at Phoenix Market City, Whitefield, by December 2011.

Aviraté offers a dress to fit every occasion. From floral print sundresses, embellished cocktails dresses, one-shoulder dresses to flowing maxi dresses — there is a dress to complete every look. Dresses range from Rs. 1,800 to Rs. 8,500.

Aviraté also offers women an exclusive lingerie collection that is classy, yet pretty and simple. From casual halters to satin tops, the brand offers a selection of tops, blouses and tunics to suit every occasion. You will even find your ultimate wardrobe essential, a great fitting pair of jeans. There's also a range of accessories to choose from, starting from shoes to bags and jewellery.

Aviraté, is located at 589, 12th Main, Indiranagar. For details call 42032678/ 2679.

Keywords: Avirate