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Updated: July 4, 2012 18:40 IST

Cool about controversy

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Ekta Kapoor was in the Capital to show the controversial promo of her upcoming film.
The Hindu Ekta Kapoor was in the Capital to show the controversial promo of her upcoming film.

Despite the Censor Board objection over the promos of “Kya Supercool Hai Hum”, producer Ekta Kapoor is defiant

“It is India’s answer to American Pie,” says Ekta Kapoor, producer of Kya Supercool Hai Hum, “What they do, we can do much better.” Despite the Censor Board not granting clearance to the film’s promos, Ekta Kapoor is taking every possible measure to show people the same. “I am going from one office to another, showing online promos and talking to mediapersons to tell the audience about the movie. I won’t keep quiet without showing the promos to the world,” she announces while in the Capital to screen the controversial promo.

Speaking on the language used in the film, she says, “The real problem with our language is that it’s so restricted. Urdu has retained beauty in poetry, while American English has extended itself to slang, making it colloquial. Any kind of double meaning falls flat in Hindi. That’s why we can’t write in Hindi because we don’t want to make it fall flat; we want to make it funny with adult humour, similar to what we have seen in Delhi Belly.”

“I am not blaming the Censors, as they are under pressure. This is the first time I am worried, not about the critics but the fuddy-duddies, who are not going to take anything in the right spirit.”

The song ‘Hum toh hai cappuccino’ is a recreation of Shilpa Shetty number ‘Main Aayi Hoon U.P. Bihar Lootne’. “I will be using this song for the promotion of my movie in North India,” Ekta informs, adding that the response on social networking sites has been positive.

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